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Sr. Copywriter – Global Social -Temp

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Description:

Sr. Copywriter – Global Social (TEMP)

Our Client is looking for an experienced copywriter (5+ years experience) with extensive experience creating for Social Media to join our Global Social Media Team. You’ll work within a multi-disciplinary team to create social media posts and campaigns for all of our Client’s global social channels that expand our presence across all our social media platforms with work that is culturally-relevant, newsworthy, and deserving of a consumer’s time and attention.

We’re looking for a globally-minded creative problem solver who is passionate about social media, telling stories and crafting work that helps bring people closer to our brand. You’re a conceptual thinker who brings a high level of craft to all facets of your writing – whether post copy or campaign concept statement. You have experience conceptualizing, collaborating within social media and understand how to both engage our existing community of members and capture the attention of new audiences. You are a builder. When you decide to make something you see it all the way through to launch.

You love what you do because no two days are the same and each day presents you with a new puzzle requiring an elegant solution. You still get that familiar physical sensation when a thought suddenly turns into an idea. You don’t think there is such a thing as a small brief—just small ideas. And, while you still like to be hands on, you are quite comfortable collaborating as part of a team and even directing work done by outside partners.

At Our Client, they trust our creatives to get the job done. We also trust that they will maintain integrity and professionalism while working with their team and their marketing partners to help sustain a positive work culture and environment.

Primary Responsibilities: 

  • Developing compelling social media concepts and copy for a variety of our Client’s organic owned and operated social media channels that range from day-to-day posts, to larger campaigns, to overseeing all stages of work on external workstreams
  • Applying nuance and optimization when creating and writing content for each social platform
  • Understanding tactics of driving consumer awareness, fan engagement and conversation, and click-through on social in creative ways
  • Developing and overseeing social post and campaign concepts and copy for both static and video posts
  • Writing in the English language, but with a global mindset and for a global audience experience
  • Responding to marketing briefs with a strategic, comprehensive, and creative solution
  • Creating strong messaging and copy that is catered to the needs of various stages of a messaging funnel and social touchpoints within a larger marketing plan
  • Researching cultural shifts, trends, and fan-bases and applying learnings into actionable takeaways applicable to each project
  • Being plugged into the cultural zeitgeist and social media conversation, and having a point of view on how our client can engage in social trends, or why they should not
  • Reviewing, editing and revising social media brand guideline toolkits for clear communication and consistency
  • Interpreting our client’s brand guidelines and ensuring all work stays consistent with the established tone of voice
  • Overseeing social concepts and copy from external workstreams from inception to execution, to ensure the content is human, authentic, and entertaining, and that our client’s tone of voice is consistent and on-brand
  • Leveraging effective use of tactical copy approaches on social media like character counts, hashtags, link in bios, and other features
  • Understanding the primary audience on each social media platform and how they engage with content, and creatively using native features each platform offers (eg. Stories, Polls, Reels, etc.).
  • Intuitively knowing how to tell a story on behalf of a brand and how to make that brand feel both human and organic to each social platform.
  • Collaborating effectively with team members—designers, art directors, editors, creative directors and marketing partners. 
  • Helping with overall organization on the team and helping iterate workflows when there is an opportunity to streamline
  • Managing your time effectively whether within a group or when you’re working independently. 
  • Elevating the quality and consistency of our social media presence across all platforms, globally.

Our ideal person must have the following experience:

  • 5+ years of experience with a concentration on organic social media. You must be a passionate user of social media and understand, at a minimum, the social behavior and features across Instagram, Facebook, Twitter, YouTube, and TikTok.
  • Experience working on international brands at the agency or brand level where quick turnaround times & robust volume of content are the norm and you actively create a culture of innovation, collaboration, excellence and accountability.
  • Excellent collaborator across highly matrixed teams, with clear, excellent communication around project status, deadlines and roadblocks.
  • Strong understanding of best practices across social media platforms (Facebook, Instagram, Twitter, YouTube, Tik-Tok) and how they can be used to create great content.
  • Strong portfolio of national brand work.
  • Strong communicator and partner.
  • Ability to prioritize your time and work with deadlines.
  • Experience collaborating with external agencies and vendors

 

QUALIFICATION/ LICENSURE :
  • Work Authorization : Green Card, US Citizen, Other valid work visa
  • Preferred years of experience : 5+ Years
  • Travel Required : No travel required
  • Shift timings: Hybrid: Newark, NJ (2 days/week)
Job Location
Newark, New Jersey
Pay
USD 63.70 - USD 88.94 per hour
CONTRACT DURATION
3 month(s)
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